On high-fidelity visuals, people instead of focusing on the concept, they are tempted to comment on the visual design or on minor details.
Sketches keep them focused on the core concept.
Source: Smashing Magazine
Ogilvy & Mather France
Chief Creative Officer: Chris Garbutt
Executive Creative Director: Susan Westre
Art Director: Daniel Diego Lincoln
Copywriter: Lauren Elkins/Andrew Mellen
Concept: Daniel Diego Lincoln/Stephane Santana
Photographer: Bruno Bicalho Carvalhaes
Agency Supervisor: Muriel Benitah, Mary McFarland -
Source: Creative Guerrilla Marketing
It’s a nice commercial, showing everything that is being manufactured by Honda.
Designed by the Advertising Agency: Wieden + Kennedy, London, UK
Clicked in a stall at Bournemouth pier (19.10.2013).
Paintings by Elena Romanova
Elena Romanova, Russian, born 1985, was raised in Moscow. In 2003 she moved to London where she studied and painted until 2008. Then she moved to Spain. Elena now divides her time between London and her studio in Barcelona. Her works are held in numerous public and private collections in Europe and the United States.
Source: Stephen Anderson